760 Chapter 760: the Battle of conspiracy
“What do you mean?”Lu Zishan asked.
That was true. He had never heard of it before.
“Actually, the purpose is very simple. It is to control the sales of our mobile phones to a certain extent, so that at least our LU group’s mobile phone market will not suddenly collapse, and there will be a traditional state of being out of stock and powerless. We have to turn the passive into the active. In other words, we control the sales of our mobile phones, and we choose the users that we think can be sold. In fact, it’s not like we haven’t seen this kind of case in the marketing cases that we can see. And the concept that we use for reference is the limited edition of high-end luxury goods. For example, the Medal of the International Noble brand, khakis Fedor. This medal is not the highest-end product of khakis Fedor. Relatively speaking, the price is only in the middle range, but so many people flock to it because it’s only sold to people who have approved their status and qualifications. and khakis Fedor is able to become the best among so many international luxury goods. I have to say, it has a lot to do with his competitive buying,”Lu man explained.
The other directors also seemed to be interested.
They had never thought that foreign sales cases could be used so practically in domestic sales.
“I won’t elaborate on the success of the khakis Fedor here. I will now do a report on our next work on our products,”Lu Man Man returned to the main topic, “Previously, our mobile phone market had already established a certain sales base, and word of mouth had already spread. Currently, there isn’t much negative news. “Now, we will follow this trend and transform our mobile phones. This batch of mobile phones, 50,000 units, will end. “As for the remaining 10,000 units, we will choose the users. People nowadays like to be different from others. I am confident that I can hype up this mobile phone even more. We will also plan the number of units that users will buy according to the time schedule. This will at least allow our mobile phone market to develop continuously. “Of course, all the policies we’re doing now won’t be profitable at all. In fact, we might even lose money due to the media and manpower costs during this period of time. In exchange, we’ll be able to maximize the word-of-mouth effect.”
The people in the board of directors had no choice but to nod.
They had actually thought of such a perfect plan in just one night. Moreover, according to the current market situation, it wouldn’t be difficult to implement it.
Lu Man looked at them and said, “The five deadlines that I mentioned just now, which means that the first batch of 50,000 mobile phones will no longer be produced in the same way. I will ask the technology department to make minor changes to the design of the appearance and make minor adjustments to certain software, so that these 50,000 users will really be in a special position, so that they will feel superior. Otherwise, if we continue to launch the same mobile phones in large quantities later on, not only will we not be able to gain market share, but it will also easily cause public anger, and it will be counterproductive.”
“All in all, this is just a competition policy. If we want to make the LU corporation profitable and develop to produce mobile phones at the fastest speed, it is the only solution that is deeply rooted. Therefore, I hope that the chairman can communicate with and put pressure on the Wu Corporation as soon as possible. Marketing like ours can not last for too long. After all, we are not like luxury products that specialize in hush-hush marketing. We are consumable products that can be updated very quickly. The further we go, the less competitive we will be.”
“Okay.”Lu Zishan nodded. “After the meeting, I will personally go to Wu Fengqi’s hospital to settle the matter.”
“Thank you, Chairman.”Lu man nodded.
Then, Lu Man reported the estimated amount of money she would use to the board of directors. The meeting did not end until 12 am.
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