Chapter 1331 - Why Wasn’t The Publicity Good For Such a Good Game?
Chapter 1331: Why Wasn’t The Publicity Good For Such a Good Game?
The so-called simulation had to be as realistic as possible. In fact, the ultimate goal would be to match reality and surpass reality.
In a certain sense, this game had obviously done that.
Lastly, it was the characteristics of the VR game that gave this game additional points.
If the same theme was made into a PC game or cell phone game, the sense of immersion would be greatly reduced.
After all, on the PC side, gamers would be facing a screen when they played games. There would be an unreal gap between moving, talking, and interacting.
However, after receiving the VR platform, this game vividly displayed the immersion of VR. Players could walk back and forth in the virtual room, freely observe the various corners of the room, and also communicate with NPCs face-to-face.
Compared to other simulation games, it would seem more realistic.
Many of them might be very boring on the PC side, but they would become very fun on the VR side, such as drying the kitchen’s oil.
If it was on the PC side, players could only shake the mouse to complete the wiping motion. On the VR side, players could really do the wiping.
Other movements such as opening windows, opening doors, and moving rooms like the configuration of vases had to be done by players themselves. These movements could only be fun on the VR side.
Even Ding Xiyao, a player who did not play games often, could experience it’s fun and enjoy it. It was enough to show the production team’s skills.
However, the more Ding Xiyao understood the fun of the game, the more confused she was about a problem.
Why was the publicity for such a good game so draggy?
Initially, Ding Xiyao did not know the specific content of this game, so she could not evaluate this publicity plan.
However, from the looks of it now, there were many other ways to publicize this game!
For example, he could play a short video in the game to show the huge changes that happened before the house was renovated. He could also hold a news conference and let some famous streamers try it out on the spot.
The worst-case scenario would be making a beautiful publicity CG.
However, Meng Chang’s publicity plan was a live-stream promotional video. The focus was not on the game’s content at all. Instead, it used many pages to show the hard work of intermediaries.
In the end, they did not even mention the game’s name. Until now, many people still thought that this was a promotional video produced by Home Corporation.
The game was a good game. He had spent a lot of money on publicity, but this was the only thing that he had done?
Ding Xiyao might have played a huge role in becoming the heroine of this promotional video but this did not affect Ding Xiyao from feeling that Meng Chang’s publicity plan was a failure.
“Forget it, this is not something I should worry about. The heads of Tengda’s various departments are very professional. They might have some special plan.”
Ding Xiyao did not think too much about this. After all, what she said did not count. Instead of worrying about these, she might as well wait for the VR glasses to be charged before pushing the game progress.
He could only say that the game was really fun!
…
…
November 28th, Wednesday…
The real estate agent simulator had been released for more than a day. Everyone in Slow Movement Studio had been paying attention to the game.
Many gamers’ discussions about the real estate agent simulator could be seen on the game forums.
“This game is so fun! It’s toxic! I played it for more than four hours after buying it yesterday. My glasses are out of battery, and I can’t stop playing!”
“Stop talking. I’m going to buy liver protection pills now.”
“I’m really addicted to playing. I told myself time and time again that I would rest after finishing this job. In the end, after I finished this job, I saw new houses, unlocked new furniture, and earned enough money to learn new knowledge… A few hours passed unknowingly!”
“After working so hard all day, I basically figured out the game’s routine. I think this game should be called the ‘black-hearted intermediary simulator’! If you want to make more money, the best way is to choose the right house type, the right customers, and then think of a way for tenants to ignore the hard damage of the house and find the right sales technique. That way, you can make money faster!”
“Aren’t you ashamed to call yourself a black-hearted intermediary? That’s not much! You should learn from me. In fact, the furniture in these houses can be changed freely. They can be dragged to the warehouse to be saved or given to other apartments. My solution is to dig out such furniture. Each apartment will only keep the smallest amount of furniture. The furniture will be slightly balanced. That way, we won’t have to buy new furniture ourselves. We can save a lot of money!”
“I’ve chosen some ‘high-quality tenants’ jobs and identities. You can compare them to this list. These people have higher expectations of the psychological price. Choosing them would still be profitable even if the price is cut. Don’t choose some ‘problematic’ tenants. It would be a waste of your time!”
“I’ve summarized a house type problem table. There are some common problems with house types on it. Even though the house types in the game are randomly generated from the database, there is a certain degree of similarity. This table should be able to bring everyone some reference.”
“Is there a big boss who can develop a Mod so that the automatic highlights would show the interactive options in the room? For example, the leaking window, the dirty stove, and other places that can be fixed so that I don’t have to look around the house. I can’t afford to hurt my OCD!”
“I have to say that the effect of this game is a little unexpected, especially when there are so many different characters and voice-overs. How did you do it?”
“Some of the characters are reused. After all, the tenants in the same area are relatively fixed. Some old customers would come to the door again. As for the different customers, I guess the producers hired many people to give different dubbing for the same meaning. For example, there are at least ten different NPCs or even dozens of different ways of saying that the window is leaking. It doesn’t sound like the system automatically generated it. The only thing I’m puzzled about is that it’s not difficult to find many people to dub the voice. How can I match them in the game?”
“I really didn’t expect the game with this theme to be so fun! That’s why I say that life is not lacking in beauty, but in discovering! The game industry is not lacking in topics, but in designers who know how to make good use of them!”
Based on the current situation on the forum, most players had a positive evaluation of the real estate agent simulator.
That was because the first batch of players were basically fans of Slow Movement Studio, fans of VR games, and core players of simulated management games.
The real estate agent simulator obviously suited their taste.
However, Cai Jiadong did not look too happy when he saw the praises for the real estate agent simulator. Instead, he looked melancholic.
“There’s not enough discussion…”
“The sales volume on the first day is only average. It’s not optimistic.”
“Indeed, the exposure is still not enough. It’s still lacking even with the platform of Doubt VR glasses as support.”
“It’s enough for an ordinary game. However, the investment in the real estate agent simulator is too huge. Unless it becomes popular to a certain extent, it would be very difficult to recoup its costs.”
“What’s more, this game used Boss Pei’s idea. Not becoming popular would be equivalent to failure…”
“Boss Pei’s golden brand cannot be destroyed in our hands, right? Otherwise, if people talk about it, we will be a team that even Boss Pei cannot manage. That would be too embarrassing!”
As the chief designer, he was naturally very concerned about the current situation of this game.
However, the situation was indeed not optimistic since it was released.
The game’s ratings were very high. It had not fallen below 8.5 points since it was released. However, what worried Cai Jiadong was that the game was still only a small group of players so far.
The reason why it was so high was that those who bought the game loved this.
However, Cai Jiadong knew very well that as a VR game with huge investments, if the real estate agent simulator wanted to succeed and become popular, it had to break out of the circle. He could not just rely on these gamers who were passionate about simulating management games.
What’s more, it was useless for game manufacturers to work hard on breaking out of the circle. They had to rely on passerby gamers who liked to play and were willing to do ‘running water’.
Cai Jiadong and Slow Movement Studio’s designers had left a pit in the game mechanism, but gamers had not discovered it yet.
Now, many players were considering the problem. They were still thinking about how to make more money. They would spend as much money as they could to fool tenants. Sure, they would be able to obtain a lot of benefits in the short term, but there was a hidden setting in the game called ‘trust’.
The tenants’ system in the game was relatively fixed but would flow. This was similar to the situation in reality.
In other words, there were only so many tenants in this area. The tenants of the old houses might continue to rent in the future. Players might deal with the same tenants many times. Of course, there would also be new tenants.
If players kept thinking of ways to cheat tenants, they could succeed on the first try. However, the price was that the trust level would decrease. The conditions given by the tenants on the second try would change. The tenants might even run away on their own and would not appear in the system of the players’ shops.
Apart from that, players also had a hidden ‘reputation’. It depended on the trust of all tenants who had worked with players. A single trust in tenants might have minimal impact on players’ reputation, but if it accumulated, it would also have a certain impact on the game’s content that could not be ignored.
On one hand, this setting was to enrich the gameplay and prevent the game from having the only ‘standard answer’. On the other hand, it was to follow the Tengda spirit and advocate a correct value direction.
However, this was a hidden setting, so gamers would not be able to discover it in the short term.
Cai Jiadong vaguely felt that if this hidden setting could be displayed as an explosive point, it might be able to push the game out of the circle to a certain extent.
However, what should he do? He could not tell.
He could only pin his hopes on Meng Chang and wait patiently like the previous project.